Review: Against Identity

Review of “Against Identity: The Wisdom of Escaping the Self” by Alexander Douglas

We live in an era obsessed with personal branding; LinkedIn tells us to cultivate our professional identity, Instagram demands aesthetic coherence, self-help gurus insist we “find ourselves”. Western individualism has reached the point where a marketable identity is treated as essential to success and wellbeing.

But what if all of this is backwards? What…